1. Purpose

This Privacy Policy explains how PULSE DIGITAL AGENCY PTY LTD (“we”, “our”, “us”) collects, uses, stores, and protects your personal information in compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

We are committed to ensuring that your privacy is protected and your data is handled responsibly.

2. Information We Collect

We may collect the following types of personal information:

  • Name, email address, phone number, and business details.
  • Website URL, IP address, and analytics data.
  • Enquiry details submitted via forms, email, or chat.
  • Marketing preferences and communication history.
  • Payment and billing information (if applicable).

We collect this data directly from you when you:

  • Fill out a contact or quote form on our website.
  • Subscribe to our newsletter or download resources.
  • Communicate with us via email, phone, or social media.
  • Engage our digital marketing or advertising services.

3. Use of Information

We use your personal information to:

  • Provide and improve our digital marketing services (Google Ads, SEO, Social Media, etc.).
  • Communicate with you about your campaigns, invoices, and reports.
  • Send updates, offers, and newsletters (you can unsubscribe anytime).
  • Analyze website usage and improve user experience.
  • Comply with our legal and regulatory obligations.

4. Disclosure of Information

We may share information with:

  • Trusted third-party partners who assist with our services (e.g., Google, Meta, analytics tools, CRM systems).
  • Professional advisers, accountants, or legal representatives.
  • Government authorities if required by law.

We do not sell, rent, or trade your personal information to third parties.

5. Data Storage and Security

We take reasonable steps to protect your information from misuse, loss, unauthorized access, or disclosure.

Data may be stored securely using:

  • Encrypted cloud storage (e.g., Google Workspace, Microsoft 365).
  • Password-protected systems and restricted staff access.

Important Note:

  • We do not hold your credentials or account details longer than necessary.
  • If you are not interested in continuing our services, your account and credentials will be returned or deleted after 3 months.
  • To stop ongoing payments for tools or services we manage on your behalf, please notify us between the 25th and 30th of the month.

6. Cookies and Tracking

Our website uses cookies and analytics tools (e.g., Google Analytics, Facebook Pixel) to collect information about your visit.
Cookies help us measure website performance and optimize our advertising.
You can disable cookies in your browser settings, but this may affect your experience on our site.

7. Access and Correction

You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate or outdated.
To make a request, please contact us at [Insert Contact Email].

8. Overseas Disclosure

Some of our third-party providers (e.g., Google, Meta) may store data overseas.
We ensure that such providers comply with privacy standards comparable to the Australian Privacy Principles.

9. Marketing Communications

We may send marketing updates or promotional materials.
You can opt out anytime by clicking “unsubscribe” in our emails or contacting us directly.

10. Changes to This Policy

We may update this Privacy Policy periodically.
All changes will be posted on this page with the updated effective date.

11. Contact Us

If you have questions, complaints, or requests regarding your privacy, please contact:

Business Name: PULSE DIGITAL AGENCY PTY LTD
Australian Company Number (ACN): 691 296 232
Australian Business Number (ABN): 71 691 296 232
Contact Email: info@pulsedigitalagency.com.au